How to Convince Someone When Facts Fail

How to Convince Someone When Facts Fail:

Why? “Because it threatens their worldview or self-concept.” For example, subjects were given fake newspaper articles that confirmed widespread misconceptions, such as that there were weapons of mass destruction in Iraq. When subjects were then given a corrective article that WMD were never found, liberals who opposed the war accepted the new article and rejected the old, whereas conservatives who supported the war did the opposite … and more: they reported being even more convinced there were WMD after the correction, arguing that this only proved that Saddam Hussein hid or destroyed them. In fact, Nyhan and Reifler note, among many conservatives “the belief that Iraq possessed WMD immediately before the U.S. invasion persisted long after the Bush administration itself concluded otherwise.”